Hi, I'm Lina Chu
I'm a Ukrainian-Vietnamese adventure photographer and content strategist, based in Newfoundland, Canada. I love rock climbing, road-tripping and I believe the best content comes from real experiences, not staged shoots. I help outdoor brands and tourism projects grow by producing:
Product-focused UGC
for paid ads and organic social
Adventure tourism content
showcasing destinations through real experiences
Photo+video bundles
for comprehensive campaigns
Portfolio
Turbat (outdoor apparel) rainjacket testimonial with voiceover
Mernini (rain coat) lifestyle + product review video with voiceover
Mernini (rain coat) lifestyle video with voiceover
BUDA (teardrop camper production) product demo
BUDA (teardrop camper production) lifestyle video
ACC Newfoundland (Alpine Club Canada) event with voiceover
Inspirational video (could be adapted for different locations, activities or products)
Newfoundland in winter aesthetic video
Ranking of Newfoundland locations
Gros Morne National Park 7-day itinerary with voiceover
Why Brands Choose to Work With Me
Location as my Secret Weapon
I create content from Newfoundland — an Atlantic Canada hidden gem with rugged cliffs, dramatic coastlines, and untamed wilderness. Your brand gets fresh, thumb-stopping backdrops that don't look like everyone else's feed.
All-Weather Creator
Rain, wind, snow storms? That's just Tuesday here. I specialize in shooting authentic content in the harsh conditions where your gear actually needs to perform. No fair-weather hiking photos — I test products where they matter most.
Diverse Adventure Portfolio
Rock climbing, cold-water snorkeling, backcountry hiking and winter road-tripping — I'm passionate about outdoor adventure sports. I don't just hold products; I genuinely use them in real scenarios your customers relate to.
Multilingual Storytelling
Need to reach different markets? I create voiceovers in English, French, Ukrainian, and Vietnamese — perfect for brands expanding internationally or targeting diverse demographics.
Cultural perspective
As a Ukrainian-Vietnamese creator based in Canada, I bring authentic representation that resonates with diverse outdoor communities while maintaining universal adventure appeal.
Contact me:
hoailinhchu@gmail.com
Testimonials
“We worked with Lina on a shoot for the Ukrainian clothing and outdoor gear brand Turbat. Lina is super easy to work with — she connects with models naturally, helps them feel comfortable in poses, and has a great eye for framing. She’s skilled with lighting both in the studio and outdoors (we did catalog shoots in the studio and lifestyle ones in nature). What really stood out was how fast and smooth everything went — and the final photos turned out awesome, without the usual long wait.”
AnNA Dmytrenko
Brand manager at turbat
Testimonials
“We’ve had the pleasure of working with Lina on several occasions and have always been impressed by the quality and authenticity of her work. As an experienced hiker and climber herself, she deeply understands the spirit of outdoor adventure that the James Cook brand represents. This connection shines through in her photography — she captures not just the product, but the lifestyle and mindset behind it. Lina’s ability to translate our brand’s vision into powerful visuals makes her a truly valuable creative partner.”
Volodymyr semchiy
Co-founder of james cook food for travelers
Testimonials
“Lina instantly understood the spirit of BUDA — her visuals captured not just the atmosphere, but the feeling behind it all. She came up with beautiful locations and thoughtful concepts for the shoots, and was flexible and easy to work with throughout. Her storytelling eye made everything feel authentic and alive.”
petro yanitskyi
founder of buda camp
Testimonials
“Having worked with many different photographers, I can honestly say you were the coolest, best, and most fun photographer we’ve ever had on the ACS (Adventure Competitions Series by TURE) project. We love you and still talk about you in the team — no matter how many photographers we've had, you were truly the most awesome.
Especially considering how well you handled shooting in tough weather conditions. We could send you out somewhere to the mountains in the winter and not worry for a second — now we get all kinds of people, and everyone handles things differently. Thank you so much for being part of it all. We truly appreciate it, and if you are around, we’d be absolutely thrilled to see you again.”
olha lyashko
head of operations at ture adventure competitions series
Testimonials
“What stood out most in working with Lina was her professionalism, responsibility, and creative approach. It’s incredibly easy and pleasant to communicate with her — both professionally and personally. Lina is a cheerful, easygoing person, and it truly shines through in her work 🙂”
Volodymyr Kushnir
climber, routesetter & organizer
of rock climbing festivals & camps
Every brand has different goals. I offer:
Single video projects
Perfect for testing the waters or one-off campaign needs.
Content packages
Multiple videos delivered over time for consistent brand presence. Can include photography assets. Ideal for seasonal campaigns or product launches.
Custom collaborations
Tourism boards, multi-product campaigns, or ongoing partnerships.
Let's discuss what makes sense for your marketing goals and budget: hoailinhchu@gmail.com
Why Newfoundland Content Works
Your audience is tired of seeing the same locations. Newfoundland offers dramatic, underexplored landscapes — rugged cliffs, wild coastlines, untamed wilderness — that stop the scroll. Plus, authentic harsh-weather conditions where your gear's performance actually matters.
Ready to create scroll-stopping content that converts?
Whether you're launching a new product, need fresh seasonal content, or want to reach adventure seekers with authentic storytelling, let's talk about how my UGC and photography can serve your marketing goals.
Use the contact form or email directly: